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01 / Services
Research, audits, and automation. Built as one system.
Four services that feed each other. The research tells us where the gaps are, and the automation makes sure you never lose a lead you already paid for.
Competitive Intelligence
We track what your competitors publish, rank for, and pay to promote across search and social. You get the gaps they leave open.
SEO & Site Audits
Technical audits, keyword mapping, and content plans aimed at the searches your buyers actually make.
AI Automation
n8n and Python workflows that answer inquiries, qualify leads, and sync your CRM without anyone touching it.
Consulting
Direct sessions that turn the research into a plan your team can actually run.
02 / The team
You work with us,
not an account manager.
A three-person team based in Madrid, working with US clients in English and Spanish.
“Most teams don't need more tools. They need someone to connect the dots.”
03 / Who we work with
Built for businesses that live on inbound.
We take one client per niche per market. These are the markets we work in today.
Immigration Law Firms
Spanish-speaking inquiries answered, qualified, and followed up the moment they arrive, so you stop losing cases you already paid to acquire.
Professional Services
Clinics, accountants, and consultants that need a predictable flow of booked calls instead of referral luck.
B2B & SaaS
Outbound systems and content built on competitor gaps, aimed at filling the pipeline your sales team actually works.
Agencies
White-label competitor research and automation you can resell under your own brand, without hiring for it.
04 / Process
From first call to live system.
Four steps. You know the cost and the scope before step three.
Discovery call
We learn your market, your goals, and what is already running. No pitch, just questions.
Audit and proposal
You get a competitor breakdown, the gaps we found, and a scoped plan with real numbers.
Build
We fix the SEO, ship the content system, and wire the automations. Weekly updates, async access.
Handoff and support
Everything documented, your team trained, and 30 days of post-launch support included.
05 / The platform behind the work
Most agencies rent their data. We built ours.
Pengu Insights is the competitive intelligence platform behind every audit we deliver. It pulls competitor content and ad data from Instagram, TikTok, YouTube, LinkedIn, and Meta Ads, then turns it into reports you can act on.
Clients get access as part of the engagement. You are not paying for a seat, you are paying for what we do with it.
Explore the platformWe plug into your stack
Over 200 more through n8n. Custom stacks get built against their API.
Free tools · 13
Tools to grow your online presence.
Free utilities built to help you rank higher, answer faster, and reach more people. No account required.
Free Website Health Check
Paste any URL for a free website health check: mobile and desktop scores, Core Web Vitals, and top issues. Optional keyword starter list by email.
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AI Question Answer Generator
Type any question and get a clear, well-structured answer in seconds. Choose tone, length, and format. Free, no account needed.
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AI Response Generator
Paste the message you received and get a ready-to-send reply. Control tone and length. Free, no account needed.
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AI Letter Writer
Describe your purpose and audience and get a complete, polished letter. Works for formal, personal, or professional use. Free.
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PDF to Markdown Converter
Upload a PDF and get clean Markdown back in seconds. Works best on text-based PDFs. No AI, no account, nothing stored.
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Free AI Chat
Ask anything and keep the conversation going. Follow-up questions, clarifications, brainstorming. Free, no account needed.
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Free Sitemap Generator
Paste your page URLs one per line and download a valid XML sitemap ready to submit to Google Search Console. Free.
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AI Email Generator
Describe your goal and get a complete email with subject line and body. Adjust tone for cold outreach, follow-ups, or team updates. Free.
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AI Name Generator
Describe what you are building and get a list of unique name ideas. Great for brands, products, apps, and side projects. Free.
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XML Sitemap Generator
Enter a list of URLs or describe your site structure and get a ready-to-upload sitemap.xml with priorities and change frequencies. Free.
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URL Extractor
Paste HTML source or any text and extract every link instantly. Optionally resolve relative paths with a base URL. No AI, no account.
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Website URL Extractor
Crawl and extract all URLs from any website. Perfect for site mapping, content auditing, and comprehensive SEO analysis. Free to use. No sign up required.
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AI Paragraph Generator
Describe your topic and get a well-structured paragraph in seconds. Choose tone, length, and purpose. Free, no account needed.
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06 / FAQ
Frequently asked questions
Get started
Find out where your competitors are beating you.
Book a 30 minute discovery call. No pitch, no slides. We look at your market and tell you what we would do first.